Everything an agency does. And what comes next.
An agency’s work, from the first sketch to going live. Then two things more: the site is yours to keep, and your brand enters the answers the assistants give.
In practice: websites, e-commerce, brand identity, content, SEO.
movements, run together. The first corrects, the second builds.
What is already online
Your pages, your listings, your reviews, your mentions: read continuously. Each correction goes to whoever owns it, with what they need to act on it.
- Business listings and reviews
- Titles, spelling, accents
- Dead pages and broken links
- Mentions of the brand, everywhere
Your management hears about problems once they are settled.
See a demonstration →What comes next
The new site is written in parallel. The existing one stays in service until the day you switch over.
- Written for the brand, in your repository
- Testing and sign-off before the switch
- The switch on your calendar
- The agents carry on after going live
The infrastructure is yours from day one.
See a demonstration →The watch continues after going live: it becomes the upkeep.
disciplines. Three expected, one new.
- 01 — Design Identity, architecture, content. Giving the brand its right form before a first line of code is written.
- 02 — Build Websites and platforms written to measure, documented and delivered into your own repository, in your name.
- 03 — Operate Publish, measure, correct, extend. The site evolves without becoming dependent on whoever built it.
- 04 — Be recommended new Making the brand legible, verifiable and quotable by ChatGPT, Gemini, Perplexity and the other assistants.
AADL licence. The repository is in your name.
No assembly of themes and licensed extensions: code written for the brand, documented, deployed — and a record anyone can verify.
The proof takes one check: who owns the repository, its access and its history?
Who owns your website →answer, where ten links used to be. The machine does not rank, it chooses.
A growing share of buying decisions begins with a question put to an assistant. The answer does not list ten links: it recommends.
We do not whisper an answer to the machine. We give it what it needs to reach its own.
How a machine chooses →suppliers. Each holds a fragment. Nobody holds the map.
- The SEO agencysees pages and rankings
- The developersees their CMS
- The hostsees servers
- The registrarsees domains
- The security suppliersees vulnerabilities
- The brand agencysees an identity
- Head officesees invoices
Each answers for their own perimeter. We begin by drawing the map.
What your group owns online →outage we draw revenue from. The outage avoided is already part of the work.
Revenue follows the number of incidents. The more the site breaks, the better the supplier does.
The checks run in the code, before publication. The outage avoided is not billed: it is included.
minutes. A decision crosses the team, with no report to write.
✓ Payments are tested across all four of the brand’s sites. No failures.
The merge request is open in its repository: #128.
3-D Secure live on all four sites. #128 is ready.
Checked. Merging.
The agents prepare, check, publish. They do not decide: every merge carries the name of the person who decided it. Illustration — brand and timings are fictional, the tools and method are real.
Let’s talk about your brand.
A first conversation to place the work, its dependencies and the standard it has to meet. With no obligation to go further.
Write to AADL